Amazon.com unveils the Fire Phone, its first smartphone Amazon Fire Phone.

Amazon Fire Phone, 64GB (AT&T)

Dynamic Perspective

Experience interactions not possible on other smartphones. Tilt, auto-scroll, swivel, and peek to navigate menus and access shortcuts with one hand. Dive into a new class of immersive apps and games—peek to see detailed views of clothing, shoes, and more in the new Amazon Shopping app for Fire phone, or take on a character's viewpoint to see around corners and obstacles in games.
Amazon Fire Phone, 64GB (AT&T)

Firefly technology

Quickly identify printed web and email addresses, phone numbers, QR and bar codes, plus over 100 million items, including movies, TV episodes, songs, and products—simply press and hold the dedicated Firefly button to discover useful information and take action in seconds. 

Get free, live, on-device video support with an Amazon expert, 24x7, 365 days a year at the touch of a button. No appointments necessary. Now available over the AT&T cellular network, in addition to Wi-Fi.
Amazon Fire Phone, 64GB (AT&T)

Amazon Fire Phone, 64GB (AT&T) A custom-designed sensor system that responds to how you hold, view, and move your phone. Immersive apps and games Peek in maps to show Yelp ratings. In Stubhub stadium view, see 90 degrees to the left and right of your seat, as if you were actually there, looking around. In games, like Lili, take on the character's viewpoint and move your head to look around corners, obstacles, and other objects. One-handed short cuts Access menus, shortcuts, and useful information with tilt, swivel, and peek. Tilt for panels—use the left panel to navigate menus, and the right panel to access useful information and shortcuts, like attaching photos to a text message, viewing song lyrics, and more. Swivel for access to important notifications and quick actions like Mayday, Flashlight, Settings, and more. Peek keeps your display uncluttered by revealing additional details and quick actions only when you need it. One-handed reading With auto-scroll, scan long web pages or read entire books without ever having to touch the screen.

Amazon Fire Phone, 64GB (AT&T)